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A whopping 3.6 billion people comb through social media on a regular basis. If you are using social media improperly, you are missing out on driving traffic to your business and reducing your chances to grow.
Just being on a platform such as Instagram is not enough. Creating engaging and informative content that targets your audience is requited to convert a follower into a customer or client.
A few tips such as clarifying your brand name, linking to your website and properly using hashtags can help make sure you connect with those followers doing their own research into new brands.
– Chad Tucker, Bascom Communications & Consulting