A personal website is a great way to make an impressive first impression online.
Business Tips
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Influencer marketing has become an increasingly larger slice of the work that all agencies perform, with most agencies directly involved …
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What better time of year to hone your affable attributes than the holidays? Much like social media platforms, networking “in …
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American Express started Small Business Saturday, the day after Black Friday on Thanksgiving weekend in 2010.
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Online and telephone scams have become more sophisticated in their attempt to take our identities and ultimately our money, now …
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Not all companies — or company stories — are the same.
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Managing up is not as taboo of a concept anymore — rather, it is necessary to maintain camaraderie in the …
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Is your business effectively reaching and communicating with your target audience and customer? Are you meeting them where they’re at …
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You never know what might come from a conversation with a stranger. Whether it’s a potential customer, employer, investor, etc.
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It’s no surprise that stories are powerful tools in marketing, but storytelling can frequently come easier to B2C companies than …
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Several of us struggle with making decisions — ranging from what to make for breakfast, to choosing which of the …
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Graduating college and entering the workforce is always a tough change, but this year especially so.
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I’m not an expert in the parenting department but I do work full time and have a very feisty one-year …
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Since bottoming out last year, the stock market has experienced incredible growth.
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As the COVID-19 vaccine becomes more widely available to Oklahomans, many businesses may start bringing employees back to the office …
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Let’s make something clear: Brand journalism is not a replacement for traditional journalism.
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Quick thinking is a valuable asset in a world that continues to change and accelerate rapidly.
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Next month marks the one-year anniversary of my last flight, after which all in-person business meetings abruptly became Zooms.
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An Oracle and Workplace Intelligence study showed that 78% of employees said the pandemic negatively impacted their mental health and …
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The design of your website – down to the font, color and image quality on each page – can make …
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I miss airline travel. I’ve not been on an airplane since the first of March.
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Creating raving fans for your company requires an intentional process – one that is as persistent as it is consistent.
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LinkedIn has become one of the most powerful ways for professionals and businesses to connect.
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It’s a digital world out there, particularly as consumer experiences are increasingly centered on screens, rather than storefronts — or …
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Color is the first thing you will notice about a brand or product.
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When establishing a video interview, ensure there is a backup plan in the event of a technology glitch on either …
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Podcasts have become increasingly popular in the young leader’s toolkit, with 37% of Americans listening to podcasts monthly.
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You might be surprised to learn your leadership style is largely dependent on your personality traits.
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While the pandemic effects on businesses have been unprecedented, it’s not the first time most have found themselves at some …
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More than ever, the value of an authentic story — and storyteller — is critical.